Philosophy

A contribution to artistic development in a personalized, singular, and artisanal intermediary work.

The philosophy

The

philosophy

of langlois4music

Philosophy: langlois4music is an independent structure that serves as a professional and organizational framework to build a platform for exchanges, reflection, advice, and sharing of best practices in France and all over Europe and work with and for artists, ensembles, companies, museums, and collectives. In Europe, the media coverage and the organization of performing arts projects have totally changed in recent years. The function of an agent with a list of artists, which was formerly the most widespread relational and contractual framework, is evolving towards a more singular work, more attentive, more artisanal. To be a credible ambassador is to be an integral part of the artistic process.

Today, we have to face two new issues:

001

The high complexity and technicality of the cultural engineering professions and the permanent adaptation of cultural professionals to the upheavals due to:

  • A more complex financial equation (diversified sources, public/private equation)
  • A communication policy that is also more complex (supports in full evolution)
  • Lengthening of funders' specifications and requests that are more and more distant from the artistic heart of the project.
  • High professionalization of professions and job profiles

002

The increased financial strain on production and distribution budgets due to:

  • Stagnant subsidies
  • Changes in consumption and cultural practices
  • The need to re-examine the economic and organizational models put in place in the 1980s.

Thus, it is no longer enough to have a good project to produce it and distribute it widely [artist + agent + technique].

It is necessary to build a development strategy that involves thinking about a number of points among others:

  • The relevance of the proposal to the expected or hoped-for dissemination territory
  • The presentation of the proposal in relation to the points of attachment linked to the singular seasonal profiles of the targeted structures
  • Listening to performance promoters and taking their wishes into account in a sustained dialogue that must establish a climate of trust conducive to singular paths
  • The realization and use of new means of mediatization on social networks (trailer, ITV, short films of the rehearsals, etc...) by regular posts

This list is not exhaustive, but it reveals all the thinking to be organized, the project environment to be proposed and the work to be done.

Consequently, the work of langlois4music is above all to connect artists and projects with the European network of production and distribution professionals through a permanent presence in the field in the daily maintenance of direct contacts.